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New Case Study: The Campaign for Cursive
February 15, 2013 by Zoom

Check out our newest case study: Handwriting’s On Life Support, But Two People Are Reviving It. This is such an interesting story. In this age of email and MS Word, the Campaign for Cursive is trying to revive handwriting. Not only can handwriting be art form – think calligraphy – there are cognitive benefits associated with handwriting.

Somewhat counter-intuitively, the Campaign for Cursive has found a use for high technology in their pursuit: they use Zoom for their meetings! With Zoom, they can start meetings in less than a minute with more people than can fill up an average conference room. One of their favorite features is the “active speaker” switching mechanism, which enlarges the image of the person currently speaking.