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Your Video Could Be Awesome
February 23, 2016 by Priscilla Barolo

Video is really, really important at Zoom. Let us put it this way: The engineer ultimately responsible for our video quality and reliability sits right next to our CEO. The two of them literally share an office. It’s no wonder this PhD engineer and his team obsess over the visual experience of Zoom, spending day in and day out making sure your video is truly awesome. Here’s how they get it done:

HD Video and Screen Sharing

Yes, you’ve heard it before: HD video and screen sharing. But screen sharing is where it gets particularly interesting. We have better coding and compression for our screen sharing than any other software on the market. For example, we have special ways of treating text vs. graphics to make sure that the quality of each is the best it can be. Want to make sure that every minute detail stands out? Then you better make sure it’s a Zoom meeting.

It gets more interesting! Want to share a video with native audio, or screen share your entire iPhone to your meeting attendees? Then you better have Zoom too because only Zoom can do that!Live Demo

Adaptive Layer Technology

So you’re in a meeting and most of you really have your act together. You’re all joining with your high speed Internet, Zooming away. But then there’s Dave. He’s joined from the middle of nowhere and couldn’t get a clear signal. With other solutions, Dave would destroy your meeting, his crappy connection putting stress on the entire meeting infrastructure and bringing everything to a chopping, disconnected halt. Way to go, Dave! With Zoom, however, your video stays awesome. With ample warning to him and the rest of the meeting, Dave’s video may shrink in size and even turn off as it tries to combat his low bandwidth, but the rest of the participants will continue to have normal video and screen sharing.

As we noted, Zoom will do anything – shrink the video, reduce the frame rate, reduce the bit rate, and even warn you that you’re in a low bandwidth situation – instead of distractingly chopping up and lagging your video. It has a better understanding of network conditions than other video conferencing tools, and that means it responds better to network changes. The bandwidth used by Zoom will be optimized for the best experience based on the participants’ network. It will automatically adjust for 3G, WiFi or Wired environments.

Your Video Could Be Awesome (But You Playin)

Here is the best part: you don’t have to take our word for it. Every solution out there will tell you that their video is the most awesome. That’s creative storytelling at best, or outright lying at worst, but that’s neither here nor there. You can make up your own mind by playing around on Zoom – you’ll see the video first hand, and in this case, seeing really is believing. We recommend starting with a live one-on-one demo with a Zoom Product Specialist.