Mascus Coordinates Its Online Marketplace On Zoom
Check out our newest case study: Mascus Coordinates Its Online Multinational Machinery Marketplace Using Zoom. This case focuses on Mascus, an online markeplace where people can buy and sell heavy machinery such as excavators, trucks, combine harvesters, and forklifts.
In addition to running its own operations in the Netherlands, Scandinavia, the US, France, and the UK, Mascus runs a franchise operation, meaning that they allow others to use their brand and run branches in different countries. Thanks to their network of franchisees, Mascus is the only website in their industry able to offer local support to dealers in 58 countries.
To coordinate each of these international presences, Mascus turned to Zoom. We spoke with Tim Scholte, CEO, and Gauthier Dominicy, Marketing Manager of Mascus to learn how Zoom has worked for them.
Dominicy explains, “We can now collaborate much more easily than we used to with the software that we’d been using previously.” In addition to helping them collaborate, Zoom has lowered Mascus’ operating costs. “Not only did we lower the cost of meeting with one another by using Zoom, but we also experienced a decline in our phone bill,” said Dominicy.
The most important thing that Zoom has provided for Mascus is a way to successfully manage a business that’s present in several different countries from an office with a small number of employees.
“We have offices in a handful of countries with only about 45 employees. With people in small offices in different countries, it was important for us to find a way to communicate regularly,” said Scholte.
Scholte also noted Zoom’s ease of use and quality: “When compared to other solutions we’ve tried in the past, Zoom is the easiest one to use and has more flexibility with its account setup,” Tim Scholte added. “It’s much easier to switch from a free account to a paid subscription and scale up as needed. The quality of the IP connection, the dial-in feature, and also general video and audio quality is also noticeably higher on Zoom.”
To a company like Mascus, Zoom was instrumental to establishing itself as a brand name that carried its own weight without tripping over itself. To learn more about Mascus and Zoom, read the complete case study. Or try Zoom for yourself by signing up for your free account today!