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This week, Zoom was named a Leader in The InFlow Analysis Market Compass for Webinar Providers, 2017: Shifting to Conversational Experiences. This report examines 13 webinar solution providers for their strategy, execution, and technology.
What is an Inflow Leader
According to Inflow, Leaders “provide webinar products that are consistently rated highly by users, have significant market share, scale and offer global support services. Leaders have developed deep expertise and can provide a high degree of professional services. They have executed on their market and product strategy to significant penetration and customer satisfaction. Leaders also influence market direction. Current customers should continue investments, while potential customers should place them as a strong and strategic choice.” So basically, Leaders provide the best solutions and services in the market, and anyone who isn’t using them should certainly consider them when evaluating solutions.
What Inflow Says About Zoom
Inflow discusses Zoom’s high growth and status as a disruptor in the webinar technology market, as well as our excellent tech: “Zoom has seen accelerated growth and increased mindshare in the past year since our last Webinar Compass report. It has disrupted the webinar market as it has already done in the broader video conferencing and online collaborative meetings solutions spaces respectively.” Inflow cites our scalability with 50 interactive video panelists and capacity for 10,000 attendees (with tiered plans below that). The report also discusses our numerous webinar features including registration, reporting, analytics, and integrations with CRM and marketing automation platforms. Additionally, Inflow describes our new AI offering: Zoom’s “new automated intelligent transcription service, uses AI for automating meeting transcripts and makes them searchable. It converts speech to text and identifies each associated speaker.”
If you have an Inflow subscription, you can check out the full report here. And you can always learn more about Zoom Video Webinars and our entire video communications platform by signing up for a quick 1-1 demo with a Zoom product specialist.